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About

Pamela

Pamela opened her first store on Murray Street, Camden in 1989.  Having built a loyal customer base she moved to stunning Primrose Hill in 1996 where her style and ethos made her one of London's go to shopping destinations.

Stepping into Pamela Shiffer you can be assured that you are entering a vogue haven. Pamela knows fashion. With a diverse range of fashions and a relaxed atmosphere, you will find everything you need to complete your dream wardrobe. We offer affordable glamour and sophisticated design with an injection of fun and vibrancy that will enchant and excite you.

Pamela personally sources the best designs from around the world to ensure that our customers' every need is catered for. So, whether you are a career woman looking to impress, searching for elegant comfort and ease for everyday or need the perfect party dress that oozes sexiness and glamour, you are sure to find something you love.